Some websites let you select the currency you wish to use for payments. For Americans, currently enjoying a very strong dollar, it often makes sense to select a foreign currency. This Miles to Memories blog post gives an explanation:
http://milestomemories.boardingarea.com/pay-foreign-currency-save-money
Others have noted the ability to use this “trick” for online purchases of Norwegian Airlines tickets (select the Norwegian Kroner currency).
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